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• Podcast • Radio • Satellite • Streaming

Our Proprietary PsychTech®

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Podcast AfterShows®

Reimagining Podcast Advertising

ADVERTISING

What We Do

Architecting and Executing Direct Response Focused Campaigns for 20+ Years

What Experts Are Saying

How We Work

Behavioral Profiling

We developed a PsychTech that behaviorally profiles your customers and matches them in our massive database of over 10,000 podcasts, radio programs and Youtube channels.

Customer To Media Matching

The result is a finely-tuned media campaign that predicts precisely where we will find your customers across podcasts, radio, satellite and streaming audio channels.

Technology

Our technology takes it a step further by scrubbing social media platforms where you appear — as well as your inbound and outbound customer interactions. We collect and analyze most commonly used words, sentiments, questions and answers about your product or service, which forms the nucleus of your creative.

Doctor of Psychology

Next, a doctor of psychology oversees your ad creative which highlights strong emotional prompts to engage with you while neutralizing subconscious resistance.

Summary

You receive a scientifically-designed campaign with award-winning creative.

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adcology is the PsychTech that behaviourally profiles your customers and matches them in our massive database of top podcasts, radio programs and YouTube channels. The result is a finely-tuned media campaign which eliminates much of the trial and error method that results in failed campaigns.

Identifying your customers by personality types gives us rich multidimensional and actionable data that drive winning strategies. Similar personality types (like-minded customers) congregate to similar media based on content and on-air influencers and podcasters. This technology goes an essential step further by scrubbing social channels and relevant websites as well as your inbound/outbound customer interactions for most commonly used words, sentiments, questions and answers about your product. This data forms the nucleus of your campaign strategy and creative which results in increased ROI.”

Some of the Brands Rely on ADcology®

All client names, trademarks, and logos used on this website are the property of the clients themselves. Inclusion clients on this website is not intended to suggest that the client is currently represented by the agency, but rather that agency principals have represented this client in the past when Agency principals worked at Veritone Media, Inc. and its predecessor ROI Media, Inc.

CASE STUDY

Our Work

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Lobbied broadcasters to accept the first CBD advertiser on radio / podcast
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Launched LegalZoom and created National Make a Will Month
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Launched Dollar Shave Club and disrupted the entire industry

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Introduced Casper Sleep to America and revolutionized the mattress industry
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More Client Highlights

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Launched SimpliSafe with influencer media and transformed the home security industry

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Engaged on-ar personalities to neutralize the stigma of bad credit

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Leveraged high-profile podcasters to drive record loans for Best Egg

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Amazon bought BLINK following our influencer and remnant strategy

BLOG ARTICLES

Latest Insights

Smart tips and tricks that will change your business
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The most common CMO mistake

We recently participated in an ‘all-agency summit’ for a well-known meal kit company. Also invited were their brand, digital, and TV agencies along with extremely

Read MorE

Profile Your Customers for Free

Give us a chance to earn your business. We’ll profile your customers, 

evaluate your campaign and tell you if you’re maximizing your ROI (for free).

Receive a free report highlighting all areas
for revenue and profitability improvement.

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