How We Work
Look, any agency can place your media — there’s no magic
in that! If you’re advertising on audio channels, understand this
adcology™ is the PsychTech that behaviourally profiles your customers and matches them in our massive database of top podcasts, radio programs and YouTube channels. The result is a finely-tuned media campaign which eliminates much of the trial and error method that results in failed campaigns.
Identifying your customers by personality types gives us rich multidimensional and actionable data that drive winning strategies. Similar personality types (like-minded customers) congregate to similar media based on content and on-air influencers and podcasters. This technology goes an essential step further by scrubbing social channels and relevant websites as well as your inbound/outbound customer interactions for most commonly used words, sentiments, questions and answers about your product. This data forms the nucleus of your campaign strategy and creative which results in increased ROI.”
Leveraging all audio Channels To Drive ROI
Profile Your Customers for Free
Give us a chance to earn your business. We’ll profile your customers,
evaluate your campaign and tell you if you’re maximizing your ROI (for free).
Receive a free report highlighting all areas
for revenue and profitability improvement.